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Web

How Email Open Tracking Quietly Took Over the Web

analyse - 13 décembre 2017

lire sur le site originel >>> (wired.com)

"I just came across this email," began the message, a long overdue reply. But I knew the sender was lying. He’d opened my email nearly six months ago. On a Mac. In Palo Alto. At night.
I knew this because I was running the email tracking service Streak, which notified me as soon as my message had been opened. It told me where, when, and on what kind of device it was read. With Streak enabled, I felt like an inside trader whenever I glanced at my inbox, privy to details that gave me maybe a (...)



Mots-clés de l'article

algorithme - publicité comportementale - Apple - Gmail - Google - Microsoft - profiling - wired.com -

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