DataSift
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Nos tweets vendus. De quel droit ? - 8 mars 2012
Twitter permet la vente des messages partagés par ses utilisateurs. En autorisant des sociétés privées à les exploiter, l’entreprise pose la question du statut juridique de nos tweets. Un imbroglio juridique éclairci ici.
La semaine dernière, tombait cette nouvelle consternante que le chant des oiseaux pouvait être (...)
information
Twitter secrets for sale : Privacy row as every tweet for last two years is bought up by data firm - 8 mars 2012
Privacy campaigners condemned Twitter yesterday for allowing businesses to buy access to its archive of millions of tweets.
About seven million people in Britain use the social networking website to post short messages to "˜followers’.
Most believe their tweets are unavailable to those outside their chosen network (...)
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Twitter Is Selling Your Data - 3 mars 2012
Twitter users are about to become major marketing fodder, as two research companies get set to release information to clients who will pay for the privilege of mining the data.
Boulder, Colorado-based Gnip Inc and DataSift Inc, based in the U.K. and San Francisco, are licensed by Twitter to analyze archived (...)
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Twitter vend les tweets de ces deux dernières années - 3 mars 2012
La monétisation de Twitter se poursuit. Le réseau social a conclu un accord avec une start-up britannique, DataSift, qui permet à cette dernière d’exploiter les tweets envoyés ces deux dernières années. DataSift pourra ainsi vendre des services à des clients désireux de connaître l’impression du public pour un produit, les (...)
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Why Twitter has taken the wrong fork in the road - 2 mars 2012
Earlier this week it was announced that UK-based Datasift would start offering their customers the ability to mine Twitter’s past two years of tweets for market research purposes. The licensing fees will add another revenue stream to Twitter’s portfolio - but at what cost to the company’s reputation ? Twitter, once (...)
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Twitter mobile app to get adverts - 29 février 2012
Twitter is rolling out adverts, otherwise known as "˜promoted tweets’ across its iPhone and Android mobile apps, into users’ timelines.
In a bid to ramp up the commercialisation of the popular site, people who access the service via Twitter’s iPhone and Android apps, will soon start seeing adverts, from the likes of (...)
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Twitter partners with Datasift to unlock tweet archive - 28 février 2012
Companies are now able to search and analyse up to two years of Twitter updates for market research purposes.
Firms can search tweets back to January 2010 in order to plan marketing campaigns, target influential users or even try to predict certain events.
Until today, only the previous 30 days of tweets were (...)
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Twitter sells tweet archive to marketers - 28 février 2012
Twitter has partnered with Datasift, a UK company, to allow businesses access to every single tweet posted by a user going back two years.
From today onwards, businesses around the world can pay a fee to access all of the tweets written on Twitter going back to January 2010.
It is the first time that anyone will (...)
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Datamining Twitter - 5 décembre 2011
Making sense of the Twitter noise is about to get easier
On its own, Twitter builds an image for companies ; very few are aware of this fact. When a big surprise happens, it is too late : a corporation suddenly sees a facet of its business "“ most often a looming or developing crisis "“ flare up on Twitter. As (...)