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Path Intelligence


information
California Starts Up a Privacy Enforcement Unit - 20 juillet 2012
Watch out, Silicon Valley, there’s a new startup in town and its gunning for you. California Attorney General Kamala Harris announced Thursday she’s created a unit intended to actually enforce federal and state privacy laws. "The Privacy Unit will police the privacy practices of individuals and organizations to (...)

analyse
We’re watching : malls track shopper’s cell phone signals to gather marketing data - 16 juillet 2012
Using technology from Path Intelligence, major malls and retailers are "¦ Online retailers have long gathered behavioral metrics about how customers shop, tracking their movements through e-shopping pages and using data to make targeted offers based on user profiles. Retailers in meat-space have had tried to (...)