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analyse
Buying Giphy Could Help Facebook Monetize its Messaging Services — And Others - 16 mai 2020
Giphy monetizes its GIF and sticker-sharing platform via sponsored GIFs that can be shared on Facebook’s apps, as well as on third-party platforms such as Twitter and iMessage. Facebook’s deal to buy Giphy should serve as one more example of how cash-rich tech firms are using their balance sheets to strengthen (...)