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After spending years promising Congress that the data it collected from third-party sellers wasn’t used to beef up its private-label products, today Amazon decided to roll out a product achieve a similar end from a different angle. The Amazon Shopper Panel, as it’s called, promises to pay Amazon customers that offer intel to the ecommerce giant about where they shop when they’re not shopping on Amazon dot com.
While Amazon still doesn’t collect non-public seller data, this new program is (...)