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Société

The Trump campaign app is tapping a "gold mine" of data about Americans

analyse - 10 août 2020

lire sur le site originel >>> (CBS)

President Trump’s campaign app is targeted to his most fervent supporters, but it is able to collect data about a swath of the American public far larger than his base.
The app requests access to significantly more information from each user’s phone than Joe Biden’s, and is on as many as 1.4 million devices, compared to 64,000 for Biden, according to figures provided to CBS News by Apptopia.
And the data collected from Trump’s app can be poured into an information ecosystem designed to (...)



Mots-clés de l'article

élections - algorithme - données - géolocalisation - publicité - smartphone - USA - Bluetooth - cbsnews.com - geofencing - microtargeting - Phunware -

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